To celebrate 20 years of existence, Webmotors created an action to raffle a car Volvo V40. The project was to map the car at Av. Paulista and make a viral action video as a way to publicize the promotion. There were 3 days of exposure in the Brazilian most famous avenue which carries about 1.5 million people a day. We were called by 3Three Agency to create all the audiovisual content, coordinate all the technical and map the car and the floor. The result was a unique action that drew thousands of onlookers.
Motion Designers: Arthur Boniconte, Bernardo Vaz, Eduardo Teles, Gabriel dos Santos
Original Soundtrack and Sound Design: Leandro Coelho
Sound Mix: Marcelo Cyro